A 2024 survey by OnePoll on behalf of Noodles & Company found that 70% of Americans would rather eat comfort food for the rest of their lives than gourmet meals. Whether it’s elevated mac and cheese or upscale takes on childhood classics like chicken nuggets, the national palate is leaning toward familiar and satisfying flavors.

Economic pressures reshape dining habits

The rising costs of dining out are noticeably shaping how people choose to spend their money. As meals at restaurants become more expensive, many consumers rethink how often they eat out and where they go when they do. For some, dining out has shifted from a regular routine to an occasional treat, prompting a more intentional approach to when and where they indulge.

According to the U.S. Bureau of Labor Statistics, from December 2023 to December 2024, the Consumer Price Index for all items increased by 2.9%. Notably, food prices rose by 2.5%, with food away from home – essentially dining out – climbing by 3.6%.

Independent restaurants have also felt the financial strain. The James Beard Foundation’s 2025 Independent Restaurant Industry Report highlights that 91% of independent eateries raised prices in 2024 to offset escalating labor and ingredient costs. While most kept increases within 5-10%, some had to hike prices by 15% or more, yet still struggled to maintain margins.

These economic pressures lead diners to seek more affordable alternatives, often turning to comfort foods that provide both satisfaction and value. Even fine-dining chefs adapt, incorporating nostalgic dishes into their menus to meet shifting consumer preferences. In an era where economic uncertainty, long work hours and social stressors weigh on people’s minds, many turn to food that offers more than just flavor – it delivers nostalgia, familiarity and, most importantly, comfort.

The allure of nostalgia and simplicity

Comfort food offers more than just affordability – it brings a sense of familiarity and emotional warmth that fine dining simply can’t replicate. In uncertain times, people often seek out dishes that remind them of simpler, more secure moments. A steaming bowl of mac and cheese, a plate of buttery mashed potatoes or a crispy grilled cheese sandwich can evoke childhood memories, family gatherings and home-cooked meals made with love. People aren’t looking for complicated anymore; they want something that reminds them of home.

Social media amplifies this trend. Platforms like TikTok and Instagram have become flooded with recipes that showcase classic comfort food, helping them reach younger audiences who may not have grown up cooking these dishes. Viral videos of golden, crispy kimchi grilled cheese sandwiches being slowly pulled apart, or bubbling pots of homemade chili rack up millions of views. Some users even put their own spins on nostalgic meals, adding gourmet twists while keeping the heart of the dish intact.

Take the mac and cheese boom, for example. From the boxed version we grew up eating to indulgent, restaurant-style versions loaded with bacon, truffle oil or five different kinds of cheese, mac and cheese has solidified itself as the ultimate comfort meal. The same goes for fried chicken, which has surged in popularity with the rise of chicken sandwiches, hot chicken and even gourmet takes on chicken and waffles.

Fine dining adapts to changing tastes

Even the fine dining world takes note of this shift. While Michelin-starred restaurants once prided themselves on molecular gastronomy and artfully plated, avant-garde dishes, many chefs now incorporate comfort food elements into their menus. Think wagyu beef meatloaf, truffle-infused mac and cheese or elevated versions of fried chicken and biscuits.

Fine dining chefs now realize that comfort food doesn’t have to mean unsophisticated. Diners want high-quality ingredients, but they also want food that’s approachable, familiar and, above all, satisfying.

Some high-end restaurants have gone so far as to launch casual offshoots that focus solely on nostalgic dishes. For instance, several Michelin-starred chefs are opening burger joints, fried chicken spots and modern diners that serve upgraded versions of classic American fare. Instead of foam-topped amuse-bouches and tiny portions, they opt for hearty portions of elevated comfort food that still showcase culinary skill but feel more accessible.

The menu changes are noticeable even at upscale restaurants that haven’t completely shifted. More places offer simplified elevated comfort food options, giving diners a taste of nostalgia with a gourmet twist.

The future of dining puts comfort at the forefront

As economic uncertainties persist and consumer preferences evolve, comfort food’s dominance in the American dining landscape will likely continue. Its affordability, familiarity and emotional pull make it an ideal choice for many.

Restaurants will continue to embrace comfort-driven menus while adapting to dietary shifts and sustainability trends. Expect more plant-based versions of nostalgic classics, like vegan tuna salad or jackfruit-based pulled pork. Similarly, global variations of comfort food will continue to rise in popularity. Dishes like Japanese katsu curry, Korean bibimbap and Middle Eastern shawarma are already making waves in the U.S. food scene, proving that comfort food transcends cultures.

Meanwhile, home cooking will continue to be a major player in the comfort food renaissance. As grocery prices fluctuate and eating out remains expensive, more people opt to make their favorite nostalgic dishes at home.

“In a world that moves too fast and seems a little uncertain, people crave the kind of food that feels like a hug”, says Bella Bucchiotti, a food blogger at xoxoBella. “Fancy dining has its place, but there’s something special about a bowl of homemade pasta – it’s warmth, nostalgia and love on a plate. As an Italian and a food blogger, I see it every day: comfort food isn’t just a trend, it’s a return to what truly satisfies”, she says.

While fine dining will always have its place, the current trend underscores a broader movement toward accessibility and inclusivity in the culinary world. Whether it’s a Michelin-starred chef who put a spin on mac and cheese or a home cook whipping up a batch of classic lasagna, one thing is clear: comfort food is here to stay.

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Shruthi Baskaran-Makanju is a food and travel writer and a global food systems expert based in Seattle. She has lived in or traveled extensively to over 60 countries, and shares stories and recipes inspired by those travels on Urban Farmie.